Dora

As Head of Community at Dora, I led community growth operations, founding the Dora Ambassador and Dora Affiliate programs. I also spearheaded marketing and product operations for Dora AI, winner of 2 Golden Kitty Awards with 400K+ waitlisted users.

Dora AI Beta Launch

I facilitated the go-to-market strategy and led usability testing for the launch of Dora's text-to-website feature, Dora AI.

Read full case study

Dora Community

I founded Dora Community, a program that united Dora enthusiasts around the world and equipped them with content creation, event hosting, and brand ambassadorship resources.

See Community portal on dora.run

647de61ece04b369291169-ezgif.com-video-to-gif-converter.gif

Dora Expo

I organized and hosted 6 discussion panels for Dora Expo, a conference featuring 20+ leaders in web design, AI, and product design. Livestreamed to 10K+ viewers on YouTube.

See event page and livestream replays

Minh x 3D Website Design Challenge

I co-organized and led marketing operations for Dora’s inaugural design challenge with Minh Pham, resulting in 200+ submissions and 2M+ impressions across social media.

See challenge website

Dora AI Landing Page

I directed the full lifecycle development of Dora AI’s landing pages through 3 distinct phases: waitlist, waitlist onboarding, and official launch.

Managing a cross-functional team of 3 designers and 3 engineers from design to deployment, we drove user engagement to 500K+ monthly UV.

See on dora.run/ai